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Why local radio still mattters in the digital age
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Why local radio still mattters in the digital age

Even though BMRadio is expanding digitally, we are staying true to our local roots. Local radio still has a huge impact on communities, offering content that matters most to the people listening. Whether it’s the latest news, a favorite local band, or discussions on what’s happening in the community, radio brings people together in a way that few other mediums can. BMRadio’s return will prioritize community-driven content, just like we did in the past.

Radio is a reflection of the people it serves, and for Bosnians, BMRadio was a voice of connection during some of the country’s most pivotal moments. Our relaunch will ensure that local stories, voices, and music are at the heart of everything we do. From morning talk shows covering local events to evening playlists featuring homegrown talent, BMRadio will be a hub for everything that makes Bosnia and Herzegovina unique.

Local radio offers a personal touch that no algorithm can replicate. When BMRadio goes live again, we plan to continue that tradition of bringing relevant, locally curated content to our audience. And in the digital age, we’ll be able to bring these local stories to an even wider audience without losing our personal touch. Whether you’re tuning in from Sarajevo or halfway across the world, BMRadio will be your connection to home.